Resume
Work Experience
2003 - Present
Multimedia Journalist
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Produced multimedia campaigns supporting organizational communications and marketing initiatives.
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Applied photography, videography, and writing expertise to create engaging content tailored to diverse audiences.
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Voice and on camera Brand Ambassador for local, regional and national businesses.
2023-2024
Multimedia Content Producer at Neighborhood TV
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Produced community-focused stories from concept through publication, including research, interviewing, copywriting, video editing, and distribution
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Created multimedia content (video, audio, written) that engaged audiences and strengthened brand presence.
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Partnered with interviewees, sponsors, and local organizations to deliver consistent, authentic, and impactful storytelling.
2014-2024
On-Air Personality & Brand Ambassador at WSPA-FM Upstate, SC
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Designed and executed content strategies across radio, web, and social platforms, driving consistent growth in digital engagement.
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Delivered daily messaging to a regional audience across multiple states, aligning communications with brand standards and audience needs.
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Enhanced organizational visibility through public speaking, community engagement, and branded events.
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Collaborated with corporate sponsors and partners (Coca-Cola, Avelo Airlines, Resorts World Las Vegas, Visit Pigeon Forge, Hellman's) to create campaigns aligned with business objectives.
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Leveraged analytics (Sprout Social, platform insights) to monitor performance, adapt strategies, and maximize impact.
Education
1990-1994
Bachelor of Arts in English with a Minor in Theatre
Clemson University
Sheri Taylor Creative pursued her passion for broadcasting by beginning her career behind the microphone at WSBF-FM. She lived and breathed the hands on education she received in the English department, the radio station as well as her time treading the boards as a Clemson Player.
She graduated with a Bachelor of Arts in English specializing in the written word and audio storytelling. She received a minor in Theatre allowing her a solid foundation in bringing those words and worlds to life.
2003-2005
Photography, Videography & Design
Greenville Technical College
Sheri returned to the classroom to add some more tools to her multimedia toolbox. While working as the Director of Operations for a news and traffic office, she attended classes at a technical school to study photography, videography and design added my tools to her arsenal of visual and audio storytelling.
Skills & Expertise
- Sheri Taylor Creative brings a diverse skill set to every project, including video editing, photojournalism, audio storytelling, and multimedia production.
- With a keen eye and ear for detail and a deep understanding of multimedia journalism, Sheri delivers compelling and impactful content.
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Corporate & Internal Communications
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Strategic Planning & Brand Messaging
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Digital Content Creation & Storytelling
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Video & Audio Production (Adobe, Final Cut Pro X, Canva)
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Employee Engagement & Culture Building
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Public Speaking & Community Engagement
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Social Media Strategy & Analytics
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• Stakeholder & Partner Collaboration